LOOKING IN THE MAILBAG

Improve Customer Quality With Effective Email Lead Scoring

Tuesday November 05 2019
Campaign Monitor
campaignmonitor.com

Summary

Are your email campaigns sluggish lately? Does your marketing toolbox need a powerful tool to improve click rates and conversions? Have you considered email lead scoring but need a little primer on the best way to use it? Email lead scoring is a unique way to rank your subscribers based on the information you know about them and their behaviors. (...)
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