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How to nail your email onboarding sequence for freemium users

Tuesday July 30 2019
Dayana Mayfield
gosquared.com

Summary

Getting traction for your freemium plan might be fairly simple if theres a big demand for your product. Viral sharing is why businesses can afford to jump on the opportunity of product marketingbut theres a catch. Without great onboarding, including an email onboarding sequence, many of your freemium users will quickly become inactive and never convert. (...)
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