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Email Accessibility: 5 Tips for Writing Email Copy for Everyone

Wednesday July 10 2019
Bettina Specht
litmus.com

Summary

Theres a misconception that implementing email accessibility is hard. Many marketers think that you need coding skills to make your emails more inclusive. But its not only the code behind emails that affects accessibility, although that is important. A lot of the time, revisiting email copy can greatly improve the experience for subscribers. (...)
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