LOOKING IN THE MAILBAG

The Next Evolution in Email Click Bots: Exploitive Bots Pretending to Be Engaged Subscribers

Tuesday May 14 2019
Chad S. White
blogs.oracle.com

Summary

Bots are having a profound effect on how the internet functions and may even outnumber people on some platforms like Twitter. Email marketing is not immune to click bots, with the newest activity being from bots that mimic human subscribers in order to collect information to power data service businesses. (...)
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